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Bruce Prokopets

Orville Redenbacher-Brand of The Undead

May 20, 2009 by Bruce Prokopets

via AdFreak

Ok, this ad isn’t even funny. It’s just plain bad, creepy, and really embarassing. I started watching this commercial thinking it was a parody and that maybe there would be some clever zombie joke or really special effects near the end. But no, this is a real commercial.

Filed Under: Advertising, Branding

Some Of My Favorite Blogs

May 20, 2009 by Bruce Prokopets

Marketing.OriginalSignal– A great collection of marketing blog feeds. The best thing is you can see the most popular posts. You can also widgetize the feed collection (or "signal" as they call it) and even grab a link to the mobile version. Or just subscribe to the feed of the signal.

CoBrandit– I love this vlog. Why these guys arent part of Podtech I dont know. Lots of great coverage of marketing and advertising events. As well as some great interviews. Below is a list of fav links from coBrandit…

  • Interview with Alex Bogusky of CP+B discussing why "different" is the new "better".
  • Interview with Geno Church on a social media campaign for a scissor company!
  • Interview with Steve Rubel (when he was still with CooperKatz)
  • Interview with Charles Rosen of Amalgamted discussing client engagement

Filed Under: Killer Lists And Links, Uncategorized

More Killer Links

May 20, 2009 by Bruce Prokopets

Links Zoho Notebook is the newest offering from the web based office uber-suite Zoho. This thing is pretty cool. You can create a vritual notebook with different elements from simple notes to audio snippets and collaborate in realtime.

If you missed the DEMO conference you didn’t get to see the demo of Total Immersion (video). This is one of the coolest things I have ever seen. Basically, you can put 3D object inside live video. You just have to see the demo to really get it.

Another great DEMO presenter was VuVox. Forget YouTube and Photobucket slideshows, you gotta see how VuVox mashes your media up into an interactive embeddable player. Way more "fun" than Splashcast.

HotelsByCity is building a travel based blog network. They are looking for bloggers. You get 70% rev share from ads.

Guy has a great list of 10 stupid ways to hinder market adoption. Must Read.

Street marketing campaign gets mistaken as a bomb planting terrorist plot, all of Boston goes on lockdown. What were they marketing?? A cartoon.

Here’s a list of the best link directories with a pagerank, saturation, and cost breakdown.

MarketingSherpa and Ad:Tech released their report for best and worst online marketing tactics. MarketingVOX has the breakdown.

Vlogger Loren Feldman of 1938media goes on a curse filled rant about social media and the wisdom of crowds. The comment thread is the highlight.

Excellent post and discussion about the death of organic SEO and the relevancy of paid listing.

Jason Calacanis and Mike Arrington are planning a new DEMO-style conference giving the opportunity for tech start ups to pitch FOR FREE!

Filed Under: Killer Lists And Links, Uncategorized

Brilliant Transport Of London Campaign

May 20, 2009 by Bruce Prokopets

via AdverBlog

Stunning. Emotional. Creative. Groundbreaking. Post 9/11 "keep your eyes open" public safety ads.

  • The Man with The Bowler Hat
  • A Familiar Face
  • The Forgetful Lady

Filed Under: Advertising

Killer Link Round Up 2

May 20, 2009 by Bruce Prokopets

Conversionrater– Great list of 10 ways to use an ad server to boost your contextual ad performance.

Jason Calacanis– Intersting conversation about black/white hat SEO. Who’s full of shit, why SEO seems shady, and how killer content makes SEO firms obsolete.

InstigatorBlog– 10 reasons why proposals fail. (too technical, not pitching benefits, too long, etc)

Pipes.Yahoo– Yahoo has launched Pipes, a new way to mash up content from the web easily.

More Jason from iMedia– Good vs Evil 2.0, how brands can get in the conversation with consumers.

AwakenedVoice/Rob Safuto– Why Google Video is better for businesses than YouTube.

Shmula.com– Cool timeline of Google, Yahoo, and MS aquisitions.

Rotorooter– Quirky "Pimped Out John" contest hits the web

Grandfiles– Great list of useful freeware

Master Plan– Cutting edge short web film about  Google’s Master Plan and why you should be scared!

Church of The Customer– Pork Board attacks blogger over "The Other White Milk" parody.

If you have any cool links I missed, or other links related to the list above please leave some in the comments.

Filed Under: Killer Lists And Links

Social Media Newsroom Template

May 20, 2009 by Bruce Prokopets

SHIFT Communications certainly has a major interest in pushing social media in public relations. Not only did they release a Social Media News Release Template (first to do so?) but now they have released their template for a Social Media Newsroom too. Both links are PDF

So which one of you 2.0 hackers is gonna streamline this for everyone and make a handy web app that builds and hosts these newsrooms? I think it seems pretty easy. Some simple cut and paste of feed urls and maybe a simple CMS for releases, execs, boilerplates, etc.

BOTTOM LINE: We need a white label, simple, hosted web based newsroom solution based on the SHIFT template. Who’s gonna do it?

Filed Under: Social Media

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About Bruce

Bruce Prokopets helps authors, speakers, and coaches generate sales and leads online.

He’s been featured in DM News and MarketingSherpa, taught at the Local Lead Generation Workshop, Virtual Investing Seminar, and Lifestyle CEO Event, and is a DigitalMarketer Certified Funnel Expert.

He has worked with Chief Denney (of A&E’s Flipping San Diego), Stefan Aarnio, 1-800-ACCOUNTANT, Ted Thomas, Marko Rubel, Dave Dubeau, Jeff Adams, Jason Gilbert, Dr. Mike DiDonna, US Tax Lien Associates, and many more…

Read the full bio…

Work with Bruce…

Recent Posts

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