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A “must read” book that changed my way of thinking
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“Very rarely do you find someone who gets marketing as well as Bruce does. But the real magic is that not only does he "get" marketing, but he also understands the real world mechanics necessary to pull it off right. HIGHLY RECOMMENDED for any of your marketing initiatives.”
- Chris Daigle, Idea IncubatorTRULY “GETS” MARKETING
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