PPC is my forte, but I'm getting a ton of questions about SEO (especially the recent Panda update).
As usual (and will likely stay usual) everyone is totally missing what Google’s Panda update was all about.
Here’s the deal: Panda was targeting entire sites, not just pages, that have a history of ranking pages that not user friendly, ugly, redundant, or all together useless. Did some good sties suffer? Yes. But mostly it was a great update from a search users standpoint.
For more on this you really need to head over to SEOmoz here: http://www.seomoz.org/blog/beat-google-panda
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